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Insider filing · VITL

Matthew Ohayer sold $407K of Vital Farms (VITL)

Executed Mar 2, disclosed Mar 4, 2 days later.

Value, as filed
$407K
20,000 sh × $20.33
Executed
Mar 2
the trade date, as filed
Disclosed
Mar 4
2 days after the trade
Return, 21 sessionsiFrom the disclosed entry session; derived
purchases only

Returns are measured on stock purchases only.

The filer
MO Matthew Ohayer EXECUTIVE CHAIRPERSON profile →

Matthew Ohayer (EXECUTIVE CHAIRPERSON) filed 8 Form 4 reports in the trailing twelve months (0 purchases, 8 sales, 1 filed past the two-business-day deadline), most often in VITL. The largest single filing was $1.4M of VITL (34,400 sh across 2 lots, as filed), executed Oct 1 2025.

The name
VITL VITL VITL · 50 filings in 24 months ticker → Insider filings, newest first View the original filing at www.sec.gov
Other filings by Matthew Ohayer in VITL
VITLSALE Vital Farms, Inc. $305K
15,000 sh × $20.33
Exec Mar 2
Filed Mar 13 · 5:30 PM ET †
VITLSALE Vital Farms, Inc. $513K
18,400 sh × $27.87
Exec Feb 2
Filed Feb 4 · 5:30 PM ET
VITLSALE Vital Farms, Inc. $771K
25,000 sh across 2 lots
Exec Jan 2
Filed Jan 6 · 5:30 PM ET
VITLSALE Vital Farms, Inc. $176K
5,000 sh × $35.25
Exec Dec 15 2025
Filed Dec 17 2025 · 5:30 PM ET
VITLSALE Vital Farms, Inc. $829K
25,000 sh across 2 lots
Exec Dec 1 2025
Filed Dec 3 2025 · 5:30 PM ET
VITLSALE Vital Farms, Inc. $987K
30,000 sh across 3 lots
Exec Nov 3 2025
Filed Nov 5 2025 · 5:30 PM ET
VITLSALE Vital Farms, Inc. $1.4M
34,400 sh across 2 lots
Exec Oct 1 2025
Filed Oct 3 2025 · 5:30 PM ET
VITLSALE Vital Farms, Inc. $5.1M
100,000 sh × $50.96
Exec Sep 4 2025
Filed Sep 8 2025 · 5:30 PM ET